New York Fashion Week ended with a colorful explosion. Marc Jacob’s Spring-Summer 2020 Women’s collection boasted a diverse range of warm colors most notably highlighted in floral pattern dresses. LVMH stated that creative director Marc Jacobs “imagined the colorful show as an optimistic celebration of life.”
“This show is a celebration of life, joy, equality, individuality, optimism, happiness, indulgence, dreams and a future unwritten as we continue to learn from our past and the history of fashion,” said Marc Jacobs.
Jacob’s Spring Summer 2020 collection delved deep into fashion history by honoring historic patterns with a modern touch. The collection is utterly fresh, yet we can easily note that it shares some direct links with the Marc Jacobs Spring-Summer 2001 collection; a collection which payed homage to the 1970s with similarly bright colors and floral patterns. The pieces in the collection, which were modeled by the likes of Kaia Gerber and Gigi Hadid, paid tribute to the present and appeared to anticipate an exciting time to come for the fashion industry. According to Footwear News, Jacobs credited his inspirations as ‘Karl Lagerfeld, Doris Day, Lee Radziwill and Anita Pallenberg.’
A 1950’s Jazz Aura was definitely present during the show, with “Dream a Little Dream of Me” by Ella Fitzgerald and Louis Armstrong playing in the background of the event. The minimally furnished event allowed for Jacob’s designs to occupy the complete attention of viewers. Throughout the show models walked as well as danced across the runway in multicolored ruffled flowing floral gowns and flared pantsuits, sometimes without even a pair of shoes.
“As with closely guarded tradition, tonight is our reminder of the joy in dressing up, our unadulterated love of fashion and embracing grand gestures of unbridled expressions, reactions, ideas and possibilities,” said Jacobs as the show came to a close.
Image credit: © Marc Jacobs provided courtesy of LVMH